Just as the name says, multimedia is the integration of multiple forms of media. That is text, graphics, audio, video, etc. From presentations that have audio and video clips to educational software that has applies animations, sounds, and text. Multimedia is considered common place these days.
Content marketers utilizing text and sound is one of the most underused marketing strategies. Your campaign connects to your target audience more easier though audio. The path to your brain via the ears is faster than the path through your eyes, in saying that, you can quickly drive positive business outcomes and brand loyalty.
If you are looking for fresh, fun, creative ways to tell your company’s story, you should be using graphics and animations. There are a lot of animation strategies that your company can use, from animated explainers, brand animations, micro-animations, 3-D animations, and gifs. We at BurchGraphics can help you choose a strategy that will help your company tell a compelling story.
The future of marketing is video marketing. Video is no longer just one piece of your overall marketing plan. It's central to your outreach and campaign efforts. So, if you are not creating videos you are more than likely behind. Contact BurchGraphics today to learn more about video marketing and how it can help your brand awareness.